Publications

Exposing the Magic of Design: A Practitioner’s Guide to the Methods and Theory of Synthesis

Jan 01 2011
Authors: Paul Gould

Paul contributed a chapter to Exposing the Magic of Design: A Practitioner’s Guide to the Methods and Theory of Synthesis, published by Oxford University Press.

Paul Gould
Senior Designer

The Invisible Attendee

Jul 01 2008
Authors: Mickey McManus, Erik Dahl, Paul Gould

MAYA Design studied and documented the tradeshow attendee experience over a six-month engagement co-funded by The Expo Group.

Mickey McManus
Chairman & Principal
Paul Gould
Senior Designer

The Invisible Exhibitor

Jun 01 2008
Authors: Mickey McManus, Paul Gould, Erik Dahl

MAYA Design studied and documented the tradeshow exhibitor experience over a six-month engagement co-funded by The Expo Group.

Mickey McManus
Chairman & Principal
Paul Gould
Senior Designer

Adapting WordNet to the Medical Domain using Lexicosyntactic Patterns in the Ohsumed Corpus

Mar 01 2008
Authors: Dominic Widdows, A. Toumouh, A. Lehireche, M. Malki

Ontologies are widely used in several areas with applications including knowledge Management, Web commerce and electronic business.

An Integrated Method for Evaluating Interfaces

Mar 01 2008
Authors: Heather L. McQuaid, David Bishop

When we added heuristic evaluation to our expert analysis method, we found that it worked well in our interdisciplinary environment, but that its recommended prioritization strategy (which ranks problems according to severity) has some limitations.

David Bishop
Lead Designer & Researcher

Automatic Extraction of Idioms using Graph Analysis and Asymmetric Lexicosyntactic Patterns

Mar 01 2008
Authors: Dr. Dominic Widdows, Beate Dorow (Institute for Natural Language Processing, University of Stuttgart)

This paper describes a technique for extracting idioms from text.

Beyond Sticky Stamps: Transforming Customer Experience at the US Postal Service

Mar 01 2008
Authors: Jon West, Aradhana Goel, Francia Glandorf Smith

Everyone uses the US Postal Service, but the experience is not always completely satisfying, and sometimes it’s confusing-signature confirmations, the variety of envelopes, the choice between certified and registered mail.

Jon West
Senior Analyst

Communicating the Priority of Problems Discovered During a Product Evaluation

Mar 01 2008
Authors: Heather McQuaid, David Bishop

Although usability practitioners are experts at finding usability problems with products, in many cases, they aren’t the ones who actually make the recommended improvements — that responsibility usually falls to the product development team.

David Bishop
Lead Designer & Researcher

Designing for a Pervasive Information Environment: The Importance of Information Architecture

Mar 01 2008
Authors: Heather McQuaid, Aradhana Goel, Mickey McManus

The HCI community has become increasingly interested in pervasive computing and pervasive technologies.

Mickey McManus
Chairman & Principal

Developing Guidelines for Judging the Cost and Benefit of Fixing Usability Problems

Mar 01 2008
Authors: Heather L. McQuaid

When we conduct an expert analysis, we evaluate an interface for usability problems and then prioritize those problems according to importance and difficulty.