People who purchase Jenn-Air products have high demands and expectations. They want more than just another good-looking appliance that works. They want an unrivaled cooking experience.
Whirlpool’s team challenged us to think beyond typical wall oven controls to develop an industry-leading digital display.
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With a focus on usability testing and rich, interactive prototypes, we collaboratively designed a digital touchscreen and LCD display that allows cooks to control the oven with natural hand motions rather than by tapping buttons or turning a dial. Want to increase the heat? Just swipe your hand from left to right to slide the temperature bar.
As a result of the iterative process, the final design successfully drew on the “DNA” of both companies: Whirlpool’s deep insight into customer needs, and MAYA’s focus on how users think. The result of our close collaboration was an oven touchscreen display that truly met the needs and expectations of Jenn-Air consumers—and wowed the industry.